Running Late

Running Late

An ice cream truck is late to the party

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Process

1

A story needs a protagonist

and a problem with a solution

I started this project with the idea of driving a toy car and having it reach somewhere.

At the time, I wasn’t sure what the end goal was for this ice cream truck.

2

There was no going back...

literally and figuratively

I had to commit to this story’s ending when the truck entered a small tube.

I found creative transitions to help lead the story from one beat to the next.

3

Overcoming

unique challenges

Finding new ways to communicate a story visually involves planning and attention to detail.

The most important factor is to execute the plan from start to finish.

The result of this project was truly an interesting journey. To take a ice cream truck and have an imagination, anything is possible to create with the right tools and mindset.

I can’t wait to create more stories like this on a bigger scale.

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